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“We have to educate people that it’s a service that you pay for up front.” High-end matchmakers can command fees of $15,000 to $20,000 or even more.
Apple and Fass charge about $5,000 for matchmaking services but offer dating coaching and consulting for less.
Matchmakers have to get to know their clients really well before they go on a date.
Clients fill out a questionnaire, which generally is followed by a personal consultation.
(Fass and Apple both focus on matching heterosexual couples; they connect LGBTQ singles to another matchmaker in their network.) To understand clients’ goals and outlook, Fass asks where clients see themselves in five years and what they consider a fun date.
“Most smart people just say: ‘It doesn’t matter what I’m doing, as long as I’m with good company/the right person.’ That’s the smartest response and the truest in my book,” Fass said.
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Fass helps clients plan the date and asks them to write down everything afterward.
A few days later, she interviews both parties and provides feedback.